Marketing & Digital Content Coordinator

YMCA
Salary
$55,000.00
$59,000.00
How to Apply
Apply Online
Resumes Accepted Until
Resume Contact
[email protected]
Love creativity and digital storytelling? Join the Greater Providence YMCA as our Digital Marketing & Content Coordinator! Apply today!
Job Description

The Greater Providence YMCA (GPYMCA) is seeking a creative and digitally savvy Digital Marketing & Content Coordinator to help bring its marketing, communications and development initiatives to life. 

Work location: Primarily in person at GPYMCA’s Association office in Providence, with regular travel to branches and events 

Reporting to the Chief External Relations Officer, this early-career position creates social media content, short-form video, graphics and other digital and print materials; supports marketing campaigns; and helps keep GPYMCA communications fresh and consistent across branches and programs. 

The coordinator also partners with the Senior Director of Development to provide graphic design and content creation for fundraising initiatives and donor communications. The Chief External Relations Officer supervises the position and sets work priorities, including requests from Development, branches and programs. 

What We’re Looking For 

The ideal candidate has strong creative instincts, a good eye for design and the ability to turn ideas into polished, engaging content. We are looking for someone who follows digital trends, takes initiative and can balance hands-on content creation with timely support for colleagues across GPYMCA. 

Qualifications
  • Bachelor’s degree in marketing, communications, digital media, graphic design or a related field preferred, but not required. Entry-level candidates and recent graduates are encouraged to apply. 
  • Relevant internship, freelance, student, volunteer or professional work in marketing, social media, design or content creation preferred. 
  • Ability to create compelling visual content; experience with Canva and familiarity with video editing tools such as
  • CapCut, Adobe Premiere or similar platforms. 
  • Familiarity with Adobe Creative Suite, email marketing tools, content-management systems or Meta Business Suite is a plus. 
  • Strong writing, proofreading, organizational and time-management skills; ability to follow creative direction, collaborate and meet deadlines. 
     

Additional Requirements 

  • Ability to travel regularly among GPYMCA locations in Rhode Island and nearby Massachusetts. 
  • Occasional evening or weekend availability for events and content capture. 
Essential Functions

Key Responsibilities 

  • Create, schedule and publish day-to-day content for GPYMCA social media channels, including Instagram, Facebook and LinkedIn. 
  • Film, edit and produce Reels, short-form videos, photos and stories that highlight GPYMCA members, staff,
  • programs and community impact. 
  • Design digital and print materials, including social graphics, flyers, posters, signage, advertisements and creative email. 
  • Provide the Senior Director of Development with graphic design and content creation support for fundraising appeals, donor communications, campaigns and special events. 
  • Maintain an association-wide social media and content calendar; visit GPYMCA branches, programs and events to gather content. 
  • Help execute marketing campaigns by adapting creative materials for social, email, web and print. 
  • Update website text, imagery, banners and promotional messaging, coordinating technical changes with appropriate partners. 
  • Build and distribute marketing and member emails using established templates and platforms. 
  • Ensure consistent GPYMCA branding and messaging; maintain an organized library of photos, video, templates and creative assets. 
  • Log and track creative requests, project status and deadlines using a coordinated process established by the Chief External Relations Officer. 
  • Monitor basic social media, email and website metrics to help identify effective content and opportunities to improve.