Director of Family Engagement

Family Programming Strategy & Adventure Guides (approx. 50%)

• Develop and implement an association-wide family programming strategy that expands meaningful engagement opportunities for families, strengthens member value, and supports sustainable revenue growth.
• Lead the design, launch, evaluation, and continuous improvement of new family programs, events, and services in collaboration with branch leaders, Marketing and Communications, Membership, Camp Greenville, and other association partners.
• Partner with the Director Membership Strategy & Experience and branch leaders to enhance the family membership experience through engaging programs, events, and communications that strengthen connection, perceived value, participation, and retention.
• Serve as the association lead for Adventure Guides during the program season, including strategic planning, volunteer and family engagement, program quality, risk management, community visibility, and coordination with the Adventure Guides advisory structure.
• Build and sustain relationships with schools, community organizations, civic partners, and other stakeholders to identify family needs, increase access, and create collaborative programming opportunities.
• Monitor participation, retention, satisfaction, revenue, and other relevant data; use findings to recommend program improvements, promotional opportunities, and expansion or redesign decisions.
• Identify YMCA of the USA, local, and national trends in family engagement, youth development, camp, and healthy living; translate applicable practices into practical association initiatives.
• Support the connection between branch family programming and Camp Greenville, including program development, seasonal planning, staff training, and referral or engagement opportunities for families.

Childcare Quality Leadership & Association Support (approx. 50%)

• Provide association-wide leadership for childcare and Youth and Family Services quality, including After School Child Care, Summer Day Camp, Preschool, Child Watch, and other applicable youth programs.
• Lead the Youth & Family Services AOC and facilitate collaboration among branch leaders to establish common priorities, share leading practices, resolve operational barriers, and advance a consistent YMCA experience.
• Create and deliver association training for childcare and youth-program staff and leaders, including onboarding, program standards, child protection, customer and family service, behavior guidance, supervision, curriculum, and role-specific competencies.
• Conduct regular branch visits, observations, file and program audits, and follow-up reviews to assess program quality, safety, staffing practices, compliance, and family experience; provide clear coaching and corrective support where needed.
• Work with branch leadership to ensure childcare programs meet or exceed YMCA standards, licensing requirements, school-partner expectations, and other relevant regulatory or contractual requirements.
• Lead or support the development of camp programming and camp-related training, using lessons from branch operations and family feedback to improve quality, readiness, and consistency.
• Partner with branch leaders on staffing, staff development, and retention strategies for youth and childcare teams, including assistance with selection, onboarding, performance expectations, and leadership development.
• Collaborate with the Vice President of Youth & Family Services with reporting for senior leadership on program outcomes, risks, quality trends, strategic opportunities, and resource needs.

Leadership & Collaboration

• Advance the YMCA mission, values, and commitment to belonging, inclusion, safety, and child protection in all programs and relationships.
• Develop productive working relationships with branch executives, operations directors, Youth & Family Services leaders, program staff, volunteers, parents, members, schools, and community partners.
• Participate in strategic planning, budgeting, annual goal setting, and cross-functional projects that support youth development, family engagement, membership, and community impact.
• Communicate program expectations, progress, and decisions clearly and consistently, adapting communication for frontline staff, leaders, volunteers, families, and external partners.
• Perform other duties as assigned to support the mission and operational needs of the YMCA of Greenville

Abuse Risk Management & Child Protection

• Adhere to policies related to boundaries with consumers

• Attend/complete required abuse risk management training

• Adhere to procedures related to managing high-risk activities and supervising consumers

• Follow mandated reporting requirements

• Adhere to job specific abuse risk management responsibilities
  • Maintenance Employees-ensure unused rooms and closets remain locked; routinely monitor high-risk locations (locker-rooms and bathrooms), etc.

  • Front Desk Personnel- ensure consumers are properly signed in and out, ensure only authorized adults are allowed in the facility, etc.

• Follow employees and volunteers screening requirements and use screening instruments to screen for abuse risk

• Provide employees and volunteers with ongoing supervision and training related to abuse risk

• Provide employees and volunteers with regular feedback regarding their boundaries with consumers.

• Require employees and volunteers to adhere to policies and procedures related to abuse risk

• Respond quickly to policy and procedure violation using the organization’s progressive disciplinary procedures

• Respond seriously and confidentially to reports of suspicious and inappropriate behaviors

• Follow mandated reporting requirements

• Communicate to all employees and volunteers the organization’s commitment to protect their consumer from abuse

• Report essential abuse risk management information to the board of directors