Association Director of Membership

YMCA
Salary
$84,864.00
$89,128.00
How to Apply
Apply Online
Resumes Accepted Until
Come be part of something bigger in the Pacific Northwest.
Job Description

The Association Director of Membership is a results-driven sales leader who drives membership growth and retention across the YMCA of Snohomish County. This position focuses on sales strategy, activation, and engagement to grow membership and strengthen connections in every branch. The Association Director of Membership will work on-site across our branches—coaching teams, supporting sales initiatives, and building relationships that encourage retention and meaningful Y involvement. This position plays a key role in ensuring every member experiences the Y’s promise of belonging, achievement, and friendship through clear pathways to engagement in our programs and facilities.

Job Duties/Responsibilities: 

             Design and implement a comprehensive strategy aimed to transform zero-visit members into active participants.
             Develop and execute retention strategies aligned with YMCA objectives.
·         Lead membership growth initiatives across all branches.

·         Track, analyze, and report on Membership sales and utilization metrics to assess effectiveness and adapt strategies in alignment with organizational goals.

·         Maintain and expand Corporate Memberships at all branches.

·         Provide training required for Customer Service and effective implementation.

      Optimize activation rates across all Branches.
         Regularly works on-site at branches across the county to support membership teams.
         Manage time and resources effectively, including travel across YMCA branches within Snohomish County as needed.
·         Collaborate cross-functionally with Membership, Health & Wellness, Family, Sports, Aquatics, and other program areas to cross-promote services and optimize member engagement, satisfaction, and program participation.

·         Work with Billing Department focused on 3rd Party Pay reimbursement, Corporate Memberships and Community Partnerships.

·         Represent and promote the YMCA in the local community and develop positive working relationships with other organizations, businesses, and governmental entities. 

·         Serve as a member of Y management and support the overall objectives of the YMCA.

·         Performs other duties as assigned.

Qualifications

·         3 or more years of Membership experience, preferably in a YMCA or other nonprofit agency

·         YMCA Team or Multi-Team Leader certification preferred.

·         Proven track record of developing authentic relationships with others.

·         Success and experience in Sales, preferably within membership-based, nonprofit, or health and wellness organizations.

·         Ability to establish and maintain collaborations with community organizations.

·         Experience working with individuals, families, and communities of diverse backgrounds and abilities.

·         Strong computer skills and experience with standard business software.

·         Strong professional, written, and verbal communication skills.

Essential Functions

Physical and Mental Demands:  The physical and mental demands described here are representative of those that must be met by employees to successfully perform the essential functions of this job.  

Physical Demands: 

While performing the duties of this job, employees are regularly required to sit, walk and stand; talk or hear, both in person and by telephone; use hands repetitively to handle, feel or operate standard office equipment; reach with hands and arms; and lift up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision and the ability to adjust focus.

Mental Demands:

While performing the duties of this job, employees are regularly required to use written and oral communication skills; read and interpret data, information and documents; analyze and solve non-routine and complex problems; may use math and mathematical reasoning; observe and interpret situations; learn and apply new information or skills; perform highly detailed work on multiple, concurrent tasks; work under intensive deadlines with frequent interruptions; and interact with members, staff, volunteers, and others encountered in the course of work, some of whom may be dissatisfied individuals.

Typical Working Conditions:  The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Typically interaction with others is busy, constant and occasionally interruptive. Work may be demanding at times. May require ability to work irregular hours. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Cause-Driven Leadership Competencies

Y Culture:

·         Build relationships with a diverse membership base in culturally responsive ways, connect members with one another and to the YMCA

·         Exhibit Caring, Honesty, Respect and Responsibility

·         Complete required training and certifications within established guidelines

Embrace Multi-Team Leader Core Competencies:

Mission Advancement: 

·         Reinforces the Y’s values within the organization and the community 

·         Effectively communicates the benefits and impact of the Ys efforts for all stakeholders

·         Implements effective systems to develop volunteers at program, fundraising, and policy leadership levels

·         Secures resources and support for all philanthropic endeavors 

Collaboration: 

·         Develops strategies to ensure staff and volunteers reflect the community

·         Builds and nurtures strategic relationships to enhance support for the Y

·         Serves as a community leader building collaborations based on trust and credibility to advance the Y’s mission and goals

·         Communicates for influence to attain buy-in and support of goals 

·         Provides tools and resources for the development of others

Operational Effectiveness: 

·         Integrates multiple thinking processes to make decisions 

·         Involves members and community in the development of programs and activities

·         Ensures execution of plans

·         Institutes sound accounting procedures, investment policies, and financial controls 

·         Assigns clear accountability and ensures continuous improvement

Personal Growth: 

·         Fosters a learning environment embracing diverse abilities and approaches

·         Creates a sense of urgency and positive tension to support change 

·         Anticipates challenges that can sidetrack or derail growth and personal learning 

·         Has the functional and technical knowledge and skills required to perform well; uses best practices and demonstrates up-to-date knowledge and skills in technology