Membership Director

YMCA
Salary
$45,000.00
$50,000.00
How to Apply
Apply Online
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Job Description

The Membership Director leads the membership team in their efforts to drive new membership sales,meeting or exceeding goals assigned by management, and delivers a stellar member experience that leads to strong member retention.  

Qualifications

  • HS diploma/GED required; bachelor’s degree highly preferred 
  • 3-5 years of member services/sales experience required with strong interpersonal skills 
  • Experience training others in becoming skilled in sales, prospecting and cultivation preferred 
  • Friendly, approachable demeanor with the ability to understand and appreciate the value and importance of every member and customer interaction. 
  • Team player who works with a sense of urgency to empower others in achieving set goals. 
  • Strong networking and relationship building skills, friendly and approachable. 
  • Excellent verbal skills required. Articulate, engaging and comfortable with public speaking and presentations to groups/individuals. 
  • Must be fluent in spoken and written English. 
  • Advanced computer knowledge with the ability to learn new systems 
  • Obtain and maintain all new hire certifications and trainings within 90 days of hire
Essential Functions

  • Develops and maintains a full understanding of the benefits, offerings and values of YGBW membership and programming and can articulate them to all types of people with differing needs. 
  • Identifies and implements strategies to meet and/or exceed membership goals and lead-to-join rates set by management. 
  • Manages and facilitates membership prospects and process via organizational CRM system. 
  • Hires, trains, and oversees membership staff and volunteers, making sure there is ample coverage during branch operating hours. Responsible for the Onboarding and training of staff. 
  • Regularly audits and recognizes staff for following standard operating procedures and delivering great member experiences.  
  • Develops and manages a cause-driven tour script and sales process for their branch, ensuring all staff can deliver it with enthusiasm and energy, and are comfortable directly inviting/encouraging prospects to join the Y. 
  • Identifies training needs and areas of opportunities for their staff teams, developing and leading training sessions as needed. 
  • Executes strategies to ensure that members and/or program participants connect with one another and connect with the YMCA to drive retention. 
  • Assists with membership account maintenance such as the collection of unpaid membership fees, and the processing of both third-party and income-based memberships. 
  • Manages branch events that drive new membership sales and/or retention from concept to completion, as well as representing the YMCA at community events. 
  • Chairs the branch’s volunteer membership committee, empowering the committee to support the branch in driving membership sales and retention. 
  • Oversees and manages the branch’s membership budget. 
  • Ensure compliance with all YGBW policies and standard operating procedures.  
  • Perform other related duties as assigned.